Accelerating Growth and US Expansion for a Global Asset Management Consultancy

Holland Mountain, founded in 2009, is a UK-based consulting and technology firm. They partner with global asset managers, private equity firms, and institutional investors to accelerate digital maturity, unlock operational data, and modernize infrastructure. Their services span Strategy Advisory, Digitalisation, Managed Services, and their proprietary SaaS platform, ATLAS Data Solutions. The company has achieved strong, profitable growth without external equity, serving over 120 global clients including Rothschild & Co and BNP Paribas, and has been recognized with industry awards. ATLAS is gaining traction with increasing recurring revenue, and US expansion is underway.

Facing increased demand, particularly from the US market, Holland Mountain required additional capital to scale delivery capacity, expand its commercial presence, and refinance existing debt. As the business was in an investment phase, traditional bank financing was limited. Equity was not the preferred route, as leadership aimed for a larger raise or strategic liquidity event at a higher future valuation. The company needed a flexible funding solution that recognized its revenue mix, growing recurring software income, and strong contracted pipeline.

Holland Mountain secured a £2M flexible growth capital facility through Quest Advisory. Quest repositioned the company from a consulting firm to a hybrid advisory-plus-SaaS platform with significant ARR growth, which was crucial for attracting the right lenders. Growth Lending provided a structure aligned with Holland Mountain’s operational needs and long-term strategic plans. The funding has strengthened the company’s balance sheet, enabled accelerated US growth, and supported long-term value creation, positioning Holland Mountain for future equity raises and continued scaling without diluting ownership.