Shruti Kore

SEO & Website Manager

Shruti is a digital marketing strategist who combines analytical depth with thoughtful, long‑term brand building. With 7+ years in B2B marketing, she focuses on ensuring that Fuse Capital Group’s online presence translates into a thoughtful, engaging journey for businesses looking to scale with the right funding partner.

At Fuse Capital Group, Shruti leads SEO and website strategy — aligning content, technical optimisation, UX, and analytics around clear outcomes. She partners with stakeholders to translate complex services into clear digital journeys, ensuring that every visit has a purpose and every page has a role in educating and engaging decision‑makers. From SEO roadmaps and information architecture to performance reporting and CRO experiments, she is focused on making the website a true growth asset for the business.

Before joining FCG, Shruti spent several years in digital agencies, working with global B2B and SaaS brands as well as large multinational enterprises. She progressed from hands‑on SEO and campaign execution into leading digital strategy for a portfolio of international clients — shaping roadmaps across SEO, paid search, CRO, and analytics, and consistently improving performance metrics such as ROI, CTR, and cost per acquisition. Earlier in her career, she built her foundations in digital marketing covering SEO, PPC, social, web analytics, and marketing operations.

Away from work, Shruti enjoys exploring new places and expressing her creativity through art and design — interests that mirror the same curiosity, observation, and attention to detail she brings to her work at FCG.

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WHAT HAPPENS NEXT?

Once we receive your details, we start with a conversation.

1. Initial Consultation We arrange a discovery call to understand your business, funding requirements, and growth ambitions, and to assess whether there is a strategic fit.

2. Information Gathering & Review If we proceed, we work closely with you to gather key financial and operational information and conduct an initial review to develop a clear, accurate understanding of the business.

3. Investment Committee Review Your opportunity is reviewed by our investment committee. We take a selective approach, progressing only where we believe we can add meaningful value. Where aligned, we recommend an appropriate funding strategy and outline next steps.